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Everything You're Wondering Before You Sign Up

Pricing, platforms, data security, and how stÖkd fits your workflow. Start with the free trial. No card needed.

Dashboard & Product

What's the difference between Self-Service and Managed Intelligence?

Self-Service ($149/mo): Full dashboard access with real-time data, smart queries, and diagnosis labels. Perfect if you want the metrics and can handle strategy yourself.

Managed Intelligence ($1,500 setup): Dashboard access PLUS a human analyst reviews your 90-day data, writes a Strategic Report, and gives you Start/Stop/Scale recommendations. After your initial 90 days, you can continue dashboard access at $149/mo and add Strategic Reporting Retainers starting at $625/mo.

How does the 14-day free trial work?

No credit card required. Connect your Meta accounts (Instagram, Facebook, Threads) and start exploring your data immediately. After 14 days, you'll be prompted to subscribe for $149/mo. Cancel anytime during or after the trial.

What platforms does the dashboard support?

Built-in OAuth: Instagram, Facebook, Threads (via Meta Business Suite)

CSV Upload (free during beta): LinkedIn, TikTok, YouTube, Twitter/X. Export your data from those platforms and upload it to the dashboard for unified analysis.

Can I cancel anytime?

Yes. No contracts. No lock-ins. You can cancel your Self-Service subscription anytime from your account settings. Your data remains yours.

Is my data secure? Who can see it?

Your data is never sold, shared, or aggregated. Only you can access your dashboard. For Managed Intelligence clients, a human analyst reviews your data to write your Strategic Report, but that's opt-in only.

See our full Privacy Policy and Security page for details.

What are weighted Impact Scores?

Not all engagement is equal. A save might mean someone wants to come back. A share might mean they trust you. Our Impact Score weighs interactions based on depth of engagement, so you can see which posts actually drive intent, not just vanity metrics.

Why is beta pricing so much cheaper?

You're early. Beta users help us refine the product while we scale responsibly. Self-Service is $149/mo now, but will increase to $199/mo after beta. Lock in your rate by signing up during beta. This pricing is only available during beta. We don't have a public timeline for when it ends.

"The stÖkd team actually showed us the 13% of our audience that wasn't converting, and helped us reach over 83% of them through strategic bi-weekly pivots."

PM
Product Marketing Lead, Fortune 500 Technology Company

Services & Managed Intelligence

What's a Strategic Report and do I need one?

A Strategic Report is a human analyst-written report that interprets your dashboard data and gives you clear Start/Stop/Scale recommendations. Think of it as the "so what?" layer on top of the metrics.

You need one if: You want strategic guidance, not just data. You're too close to your content to see patterns. You want an expert to tell you what to do next.

You don't need one if: You're confident reading data yourself and just want the metrics.

Can I upgrade from Self-Service to Managed later?

Yes. Start with the Self-Service trial. If you want a Strategic Report later, you can upgrade to Managed Intelligence anytime. We'll backfill your 90-day data and deliver your first report within 10 days.

Do you create content or manage my accounts?

No. We don't create content or manage your accounts. We build the strategy, frameworks, and systems that tell you what to post and why. You (or your team) execute.

What's included in the $1,500 Managed Intelligence package?

One-time ($1,500) includes:

• 14-day free trial, then 90 days of full dashboard access (included in the $1,500)

• Meta OAuth (Instagram, Facebook, Threads) + CSV upload for other platforms

• ONE Strategic Report delivered on Day 14, plus access to the Report tab in The Dashboard

• Custom metric weights for your goals

After 90 days: You can stop (no ongoing costs) or continue with dashboard access at $149/mo and add a Strategic Reporting Retainer starting at $625/mo.

Want the dashboard without expert analysis? Start with Self-Service at $149/mo instead.

"The 90-day performance report revealed a lot. We're currently overhauling our moderation workflows, keyword queries, and planned content for Q1 based on stÖkd's intelligence."

SI
Senior Insights Partner, National Energy & Mobility Brand

General Questions

How is this different from Hootsuite, Sprout Social, or Later?

Those tools are scheduling and publishing platforms. They help you post content. stÖkd is a behavioral analytics and strategy platform. We help you understand what's working and why.

Think of it this way: Hootsuite is your calendar. stÖkd is your analyst.

Do you use AI in your process?

Yes, and it's one of the reasons the work is so effective.

AI handles pattern detection, data processing, and diagnosis labeling. But Strategic Reports are written by human strategists who understand context, nuance, and your specific goals.

AI is the microscope. Human strategists interpret what we see through it.

Who is this for?

Self-Service: Creators, small business owners, and lean teams who post regularly but don't know what's actually working.

Managed Intelligence: Brands that want strategic guidance, not just metrics. People who are tired of guessing and want an expert to read the room for them.

What makes your approach different?

Most analytics tools show you numbers. We show you what the numbers mean.

Diagnosis labels like "3.5x saves" or "Seen, not felt" give you plain-English context. Smart queries let you ask natural questions. Strategic Reports translate data into decisions.

We bridge the gap between automated reporting and human-led strategic insights.

Ready to stop guessing?

Connect your accounts and see your actual data, free for 14 days. No card. No lock-in.